CES 2016: be quiet! Doubles Revenue in 2015
by Ian Cutress on January 5, 2016 1:59 PM EST- Posted in
- Cases/Cooling/PSUs
- be quiet!
- Trade Shows
- CES 2016
One of my first meetings of the week here at CES 2016 is with be quiet!, a German based company that focuses on silent cooling, power supplies, and now cases. We see them every year, and long-time readers may remember our former PSU editor Christoph Katzer by name is actually our contact. They are not exhibiting too much this year – their newest items are new secondary colors of cases or a new version of the Pure Power 9 power supplies that offer almost full modularity. Thus the show for them is an ability to synchronize with media, partners, and talk shop with potential customers.
What interested me is how be quiet! is growing. It turns out that 2015 has been a great year for them. The introduction of cases over 2014 and focusing on several specific models for quiet operation now accounts for up to 30% of the company revenue, with revenue on the whole doubling in 2015, now being an easy seven figures (official numbers have not been released, but it gives a sense of scale). Growth has been occurring in localized pockets worldwide, although new processor and chipset launches can help with peak sales beyond regular deals and combo offers. Their design team for all three segments (PSUs, cooling and power supplies) numbers fifteen maximum. I also asked about consumer vs B2B markets, but we were told that the B2B market is quite aggressive, and the bigger players have the advantage there so for now it is not so much a focus. For the future, we were told to look out on the water cooling scene as they have internally developed their own pump for quiet operations, although it may be this time next year before we see any demonstration units.
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plopke - Tuesday, January 5, 2016 - link
Bought 2 PSU's of them when they were a new brand , so far very happy about one. The other I am not sure. Most of the time on hotter days or a random day in the month the system keeps restarting unless i unplug all and let it drain for a minute. Then i can run my PC again for months without it reoccuring , I never have figured out why but i always assumed it was the powersupply beeing unstable on some rail which was shown in some review. Then again could be the mobo/graphics card , never got around having spare parts to test it.Think they are still quiet a bit cheaper than the more famous brands in the sector , so I think i might still go for them next time.
ImSpartacus - Tuesday, January 5, 2016 - link
A quiet water pump? Interesting.Oxford Guy - Tuesday, January 5, 2016 - link
Too bad they cut quality a bit when moving to Dark Power 11 vs. 10 to be able to lower prices. I'm glad I got my 10 on sale.Scott66 - Tuesday, January 5, 2016 - link
I am glad they are finally sleeving their cables all black. I have one of the original PSU sold in NA and it works great but the yellow orange red cabling peaking out at the 24 and 8 pin keeps saying "Hello" every time I look in the case.blzd - Friday, January 8, 2016 - link
I've been trying to buy BeQuiet products for years but only recently have they been readily available in Canada. I'm currently using their Pure Rock HSF which is their cheapest model (I paid $25) and I think it may be the best HSF option at that price range. As the name implies, it's super quiet even at maximum RPM and cools nearly as well as the other options