EVGA Plans to Enter the PSU Market with the NEX PSU
by Anand Lal Shimpi on January 11, 2012 2:47 AM EST- Posted in
- Trade Shows
- PSUs
- EVGA
- Cases/Cooling/PSUs
- CES
- CES 2012
While we won't see final hardware for a couple of months, EVGA is teasing its entry into the power supply market with a 1500W sample of its upcoming NEX PSU. The NEX lineup will also include 650W, 750W and 1000W models.
EVGA is being purposefully quiet about the NEX's featureset other than to say that it'll feature an innovative new cable design, "configurable" +12V rails and an easy to use dummy mode for dual-PSU systems.
A number of PC component companies have entered the PSU business as it generally comes with decent margins and it's a good way of building up additional revenue. The question is, how will EVGA differentiate in a crowded market? You could argue that it has a lot of experience with that sort of problem given that its primary business involves selling video cards. There are simply a lot of unknowns at this point.
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Kristian Vättö - Wednesday, January 11, 2012 - link
Any idea who manufactures the PSUs?jonnyGURU - Wednesday, January 11, 2012 - link
I'm guessing these are rebadged CWT's. Not 100% sure until I see a little more than a fleeting glimpse.jonnyGURU - Friday, January 13, 2012 - link
Got some spy shots. It's based on the FSP Aurum Pro. At least the 1000W and below are.Sabresiberian - Saturday, January 14, 2012 - link
Looks similar to an Enermax on the outside. If Enermax made it, that would be a plus in my book.;)
AmdInside - Wednesday, January 11, 2012 - link
It is not eVGA's first power supply. They've sold a rebranded Antec power supply in the past as an eVGA power supply. Wonder if this is an in house designed or rebranded power supply.chizow - Wednesday, January 11, 2012 - link
If their PSUs are made to their specs and similar quality to the competition, they'll differentiate with legendary customer service. The only thing worst than having expensive hardware fail is the prospect of having to RMA the thing, but EVGA makes that entire process virtually painfree and effortless.They also have two major establish product lines that give them natural inroads to this PSU market with their Nvidia GPUs and Intel motherboards. I know fans of EVGA have been asking for EVGA PSUs for some time, but they are a fickle and demanding bunch so the quality has to be there or they won't bite. Hopefully EVGA delivers.
Looks like a monster PSU though, everything you need to run 4-way SLI on one of their 4-way boards.
ATOmega - Wednesday, January 11, 2012 - link
If by "legendary customer service", you mean making customers pay for shipping on products that are defective through no fault of their own....Then I guess so?I have two eVGA video cards and they're fine and all. But they kinda just stick to reference designs.
poolmanjim - Wednesday, January 11, 2012 - link
You mean the same thing that nearly every computer hardware company does? Newegg makes you pay the return shipping and so does Logitech. I agree it is kind of a silly business practice. Why spend $X00 on a killer video card to have it go bottom up on you, just so you can keep it and not pay the $10 return shipping on principle?EVGA may use the reference design but they have some of the best warranties and best support in the industry. I for one hate the fact that I can't buy more EVGA stuff.
chizow - Wednesday, January 11, 2012 - link
Products fail, not sure what to tell you but to say their warranty practices are somehow deficient is a joke. Honestly PC hardware, and graphics cards in particular have some of the most generous warranties in ANY technology industry.Where else are you going to find lifetime warranties on high ticket items like this. Break your iPhone out of warranty? Tough luck. Your monitor or HDTV goes belly up after the 1-2 yr warranty expires? Not only are you paying for shipping, you're paying to get it repaired too.
In any case, they have the best warranty standards in the industry, in a sector of the industry that is far better than any other tech industry.
Sabresiberian - Saturday, January 14, 2012 - link
I don't see how you could possibly say EVGA sticks to reference designs when they have a slew of mainboards and even GTX 580s that, well, aren't reference designs by any stretch of the imagination.Every manufacturer makes "reference design" products. Pretty much every video card manufacturer will make products that are slight variations on the reference design. EVGA certainly does that, but to say or imply that's all they do is inaccurate.
;)